Legal-Ade wins Best PR Idea of 2019 at the One Show
The One Show’s highest honor in Public Relations, plus two Golds, a Silver and a Bronze, the most awarded PR idea of the year.
Legal-Ade, the campaign for Kraft’s Country Time Lemonade, has crossed the milestone of 1 billion media impressions. 99% of the impressions were earned, without any paid media. More than 225 broadcast segments aired in national and local TV stations across the United States.
