Gitterdone opened its beta, and the sign-ups filled up
Buena’s project manager turns the work week into a game you can win. Five months and 774 commits after the first line of code, the beta opened, and filled.
A good cause shouldn’t have to wait a quarter for a website. In April 2026, Buena turned its website work into a channel of its own, with three ready-made packages. Each one has a fixed scope, brand design built in, and a delivery date measured in weeks: three, four or six.
The packages are called Starter, Growth and Elite. They take the guesswork out of the first conversation, so it can be about the cause instead of the scope.
The website channel
- 3packages to pick fromStarter, Growth and Elite, each with its own set scope.
- 3 weeksto launch a Starter siteGrowth takes four weeks and Elite six, from kickoff to a live site.
- 20pages, at the top endStarter covers up to 3 pages, Growth up to 10 and Elite up to 20.
Causes need sites fast, and they need to own them
Buena has built websites for causes for years: a new home for RESOLVE, the conflict-resolution nonprofit founded in 1977;1 the launch site for Nightjar, the anti-poaching AI camera;2 and oursphere.org, the climate-friendly 401(k) fund, since 2021.3 The work was always custom, and custom takes time to scope, price and plan before a single page gets designed.
Most of the organizations that call need the same few things. They want a site that says who they are, works on every phone, shows up in search, captures a lead, and can be edited by the team without calling a developer. So Buena packaged the answer.
Every package includes the same core: a site the team can edit themselves, fast hosting, good search visibility, a contact form and layouts that work on every device.
What changes from plan to plan is how far the brand and the storytelling go.
Starter, Growth and Elite
The three plans step up in pages, brand work and motion. Starter is everything a simple, professional site needs. Growth adds more pages, a blog, smarter insights and room to build new pages yourself. Elite is fully custom, with storytelling that unfolds as you scroll.
Starter
Up to 3 pages in 3 weeks. A form-based brand strategy, 3 brand elements redesigned, basic animation and a knowledge base for your team.
Growth
Up to 10 pages in 4 weeks. Blog and news, scroll animations, tickers and carousels, site search, a staging site, page templates and an hour of training.
Elite
Up to 20 pages in 6 weeks. Advanced brand research, filterable partners and resources, scroll storytelling, performance tuning and three training sessions.
The plans also differ in how much they help a team after launch. Starter shows simple traffic insights with 30 days of history. Growth adds Plausible analytics, which counts visits without tracking people, plus up to three promo pop-ups for sign-ups. Elite brings deeper insights. Training scales the same way: a knowledge base for Starter, an hour-long session for Growth, and three sessions for Elite, so the team that inherits the site feels at home in it.
Pages included, by package
| Starter | 3 |
|---|---|
| Growth | 10 |
| Elite | 20 |
Delivery: 3 weeks for Starter, 4 for Growth, 6 for Elite.Source: Buena Website Channel
Brand design comes in the box
What sets the packages apart is that none of them start from a template. Every plan includes brand design, because a website is usually where a cause’s brand gets seen most.
At Starter, a short form sets the strategy. You pick three brand elements to redesign and choose from three mood board options and three design options. Growth begins with a strategy meeting with Camila Collazos, who runs Buena’s operations, and a brand designer. It redesigns five elements over up to two rounds. Elite adds real research into competitors, market fit, audience, tone and references, with up to three rounds and five options each time.
Launched in weeks, not quarters, and yours to edit from day one.
The speed comes from a system
Three weeks is only possible because the hard parts are already built. On December 1, 2025, Buena kicked off the Buena Design System in Framer with designer and developer Francisco Sanchez. It is a library of elements, widgets and layouts, with dark mode and ready-made layouts for content.
Every package site is assembled from that system, then shaped to the cause. The team spends its time on the brand and the story, not on rebuilding a button. The same thinking runs through Buena’s 2026 plans. At its January retreat the studio set out to build systems that actually scale, and the website channel is one of them.
Add what you need, when you need it
Around the three packages sits a menu of add-ons, so a site can keep growing after launch:
- Site maintenance, in three sizes: one, three or eight hours of requests a month, worked through in order.
- Convert, for testing different versions of a page and seeing what people click, read and scroll past. It comes self-running, or managed by Buena with ongoing rounds of testing.
- Localization, for sites that speak more than one language.
- Custom motion, with fully custom animations made to order.
- Community and project tools, set up alongside the site for teams that need them.
How the channel came together
December 1, 2025
The design system
Work begins on the Buena Design System in Framer: elements, widgets, layouts and dark mode.
January 2026
Systems that scale
The team’s annual retreat sets the year’s themes, starting with systems that actually scale.
April 2026
Three packages
Starter, Growth and Elite are defined, with set scopes, brand design and delivery in 3, 4 or 6 weeks.
The idea is the same one behind everything Buena makes: take the friction out of the way of a good cause. A clear plan, a short timeline and a site the team owns mean one less thing between an organization and the people it’s trying to reach.
